Judd Marcello, ExactTarget

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Judd is a marketing leader with over 18 years of professional experience in international markets, including the United States, Australia, the United Kingdom and Europe.  In previous roles, he has worked with leading brands such as, Nestle, Evian and Canon. In his current role for ExactTarget, Judd oversees the marketing, sales development and regional alliance efforts in the UK and throughout the EMEA region.

The Digital Revolution: Changing the Way you communicate with your Customer

The line between online and offline is blurring and marketers must transform the way they connect experiences to meet consumers’ expectations. Learn what challenges marketers are faced with as part of the digital shift, as well as how global household brands are excelling in the cross channel world.

Attend this session and: 

  • Learn what the future (and current state) of interactive marketing means for marketers and for consumers
  • Uncover challenges marketers across the globe face as part of the digital revolution
  • Discover how to integrate customer touch points for a truly cross channel approach 
  • Case studies and examples of how best in breed brands are succeeding in the transition to digital, creating more engaging customer relationships

November 15, 2012 - 10am GMT - 11am CET - 6am ET - 2am PT
Attend this session